Dean Millar

No matter what service is being provided, growth is one of the main objectives of any SaaS company. We use growth as a barometer of business success, but how do we measure that growth? Using growth rates....

In this article, we’ll be sharing 20 important metrics for SaaS marketing, ranging from acquisition metrics to monetization metrics. We’ll explain what each metric is, how they can be tracked, and most importantly, why they should be tracked....